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View of Christmas Market

Trip Ideas

IHG's 2026 Holiday Travel Guide

Celebrate the Holidays with IHG

There’s something about holiday markets that make a city feel a little more magical. Wooden stalls glow beneath strings of lights, the air smells of cinnamon and roasted nuts, and familiar streets take on a distinctly festive character.

From centuries-old Christmas markets in Europe to illuminated winter villages in North America, and warmer-weather celebrations that put their own spin on the season, these destinations invite you to experience the holidays one market at a time.


Get in the Holiday Spirit

6 European Cities Great for Christmas Markets

1. Nuremberg, Germany

November 13 – December 26, 2026

For a quintessential German Christmas market check out Nuremberg's Christkindlesmarkt. In the city's historic Old Town, wooden stalls fill the squares with traditional crafts, ornaments, gingerbread and the unmistakable aroma of Nuremberg bratwurst.

Stay close to the festivities. With the historic center within easy reach, the city is a practical base for exploring the market and Nuremberg's other Old Town sights on foot.

 

2. Vienna, Austria

November 13 – December 26, 2026

In Vienna, the holiday season isn't about finding one perfect market. It's about discovering several. Rathausplatz, Stephansplatz and Spittelberg each offer their own atmosphere, both grand and glittering, and intimate and neighborhood-focused.

Check in nearby as a base for exploring the city. Convenient public transport connections make it easy to reach central Vienna and spend the day moving between markets, museums, cafés and historic sights.

 

3. Budapest Hungary

November 13, 2026 – January 1, 2027

Hungary glows with Christmas magic as holiday markets fill its grand squares with twinkling lights and festive wooden stalls. Browse handcrafted gifts at Vörösmarty Square, follow the sweet scent of freshly baked chimney cakes, and warm up with a cup of hot chocolate. Outside St. Stephen’s Basilica, a sparkling Christmas tree and colorful light projections create a dazzling backdrop for an evening of seasonal delights.

Stay in central Budapest to explore both markets on foot, with cozy cafés and the Danube nearby. Spend your days discovering Hungarian crafts and festive flavors, then return after dark to wander beneath the lights and soak up the warmth of the holiday season.

Christmas wonder

4. Strasbourg, France

November 27 – December 24, 2026

Strasbourg's Christkindelsmärik dates back to the 1500s, making it one of Europe's oldest Christmas markets, and the tradition remains woven into the city's winter identity. Wander beneath the lights with Strasbourg Cathedral rising above the rooftops, stopping for a mug of vin chaud and Alsatian specialties along the way.

Stay within easy reach of Strasbourg's festive heart to conveniently explore the city's holiday sights, from the historic center to the Christmas markets. After a day among the lights and stalls, return to a comfortable place to unwind before doing it all again.

 

5. Prague, Czech Republic

November 27 – December 24, 2026

Prague's Gothic towers, historic squares and winding streets already look magical any time of year. Add glowing market stalls, Czech pastries and steaming hot drinks, and the city becomes an especially atmospheric holiday destination.

Stay close to Prague's historic center, giving you an easy starting point for exploring the city's major holiday markets and Old Town sights. After a day spent wandering among the lights, you'll be well placed to continue discovering Prague after dark.

 

6. Brussels, Belgium

November 27, 2026 – January 3, 2027

Brussels sparkles with holiday magic as its Winter Wonders celebration fills the city center with twinkling lights and festive market chalets. Browse for special gifts, follow the sweet scent of warm waffles, and sip hot chocolate between stalls. At the Grand-Place, a magnificent Christmas tree and dazzling sound and light show bring extra sparkle to the season.

Stay close to Brussels' historic center for easy access to the holiday markets around the Bourse and Sainte-Catherine. Spend your days discovering festive treats and browsing the chalets, then linger after dark as the lights turn an evening stroll into a little Christmas adventure.


Where to Stay

  • Vienna, Austria

    Enjoy festive markets, twinkling trees, ice skating, and palace views.
  • Strasbourg, France

    See the grand tree, browse handmade gifts, and explore the charming old town.
  • Nuremberg, Germany

    Shop festive stalls, taste gingerbread and bratwurst, and see the Christkind.
  • Budapest, Hungary

    Taste local favorites, shop for crafts, and enjoy dazzling holiday light shows.
  • Brussels, Belguim

    Browse cozy chalets, go ice skating, and savor classic Belgian treats.
  • Prague, Czech Republic

    Take in Gothic views, browse festive stalls, and warm up with svařák.

United States & Canada

Seasonal Cityscapes

  • New York, New York

    New York City sets the holiday scene with glittering avenues, storied windows, and late dinners.
  • Montreal

    Spend the holidays in Montreal, where Old World charm meets festive lights and intimate bistros.
  • Washington, DC

    Washington, DC, takes on a festive polish, pairing illuminated landmarks with slow winter evenings.
  • Seattle, Washington

    Seattle finds its holiday rhythm in waterfront walks, well-made coffee, and softly lit evenings.
  • Nashville, Tennessee

    Nashville lends the holidays a soulful rhythm, with live music, festive lights, and Southern warmth.
  • Asheville, North Carolina

    Asheville brings mountain charm to the holidays, with festive lights and unhurried fireside hours.

Holiday Traditions from Around the World

Seychelles

Swap snowflakes for soft sand and celebrate Christmas with an island escape to the Seychelles. Fringed by palms and turquoise waters, these Indian Ocean islands offer a relaxed setting for festive days spent strolling along the beach, lingering over breakfast, and soaking up time together.

Give your holiday traditions a tropical twist with a seaside menu, fresh island flavors, and a toast beneath the stars. 

Singapore

Trade snow days for sunny ones. In Singapore, the holiday season arrives with festive pop-ups, seasonal shopping, Christmas villages, illuminated streets and plenty of food — all without a winter coat in sight.

The result is a completely different kind of getaway. Spend the day exploring the city in warm weather, then follow the lights after sunset as neighborhoods and shopping districts transform for the season.

Japan

Explore Japan's European-inspired markets alongside spectacular winter illuminations, seasonal shopping and pop-up experiences. Instead of looking for a centuries-old Christmas tradition, embrace Japan's contemporary interpretation of the season: beautifully designed displays, thoughtful gifts, festive food and a city that sparkles at night. Check out destinations like Tokyo, Yokohama, Osaka, Sapporo and Nagano.


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